What is wildcard match in Google Sheets?
Wildcard Match is lookup vocabulary: how MATCH, VLOOKUP, XLOOKUP, FILTER, and QUERY decide which row or value to return. Exact vs approximate match and wildcard rules change outcomes more than beginners expect.
When to use it
Use this jargon when configuring lookups, criteria ranges, or match modes so the right row comes back.
When to skip it
Skip manual match-mode tuning when FILTER or QUERY with clear column conditions is easier to maintain.
Better Sheets resources
Related Tutorials
Watch how wildcard match works
200 REGEXMATCH Examples in Google Sheets
REGEXMATCH Formula Generator for Google Sheets
Related blog posts
Guides that explain wildcard match in more depth.
Name Match: Who's In and Who's Out
Let's say you have a master list with over 700 names and a new list from a recent meeting containing 175 names. How will you identify which names from the new list aren't on the master list so they can be added.
Read post →Philippines Phone Number Validation: Use of REGEXMATCH in Google Sheets
Every school year thousands of students and teachers’ data were being added to the school database. As someone who was always given the task to narrow down lots of information after the school enrollment, validating students’ data manually is very exhausting. Take this as an example, when you ask students to include the phone numbers of their emergency contact person, there are some instances wherein the declared numbers were invalid due to human error. And the assigned personnel during enr...
Read post →Related terms
MATCH
MATCH searches a range for a value and returns its relative position. Feeding INDEX or OFFSET with MATCH replaces brittle column index math. Sorted approximate match modes support tier tables and date brackets.
Read guide →INDEX
INDEX fetches a value from a range by row and column number. Combined with MATCH it powers flexible lookups. Alone it picks nth items from lists, dynamic headers, or matrix intersections without VLOOKUP column limits.
Read guide →VLOOKUP
VLOOKUP searches the first column of a range for a key and returns a value from a specified column to the right. It is still everywhere in legacy templates even as XLOOKUP offers more flexible replacements.
Read guide →XLOOKUP
XLOOKUP searches a lookup array for a key and returns a matching value from a return array. It handles left lookups, approximate match, and custom not-found text without INDEX/MATCH gymnastics.
Read guide →Done reading about wildcard match?
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